Don’t you love it when everything seems to be running smoothly and automatically? If your answer to that question is “no idea how that feels”, let us tell you a little secret: your business needs a system. And we are not talking about those boring old-school definitions of systems, we mean a sexy system. One that is based on smart platforms that are as cool and unique as your brand.
Yes, we know … you are probably wondering which platforms to choose because there are so many! And sometimes is not even clear what can be done with them. But don’t worry, we are here to help you.
Let’s start with the basics.
Why your business needs a system?
An automatic and integrated system takes the stress out of the back of your business and brings ease and flow into your daily work. A system is the best thing that can happen to your business, to you and to your team.
But what does a system really looks like on a daily basis? Well, is the perfect combination between your business purpose, integrated platforms and apps that help you to attract, sell, manage, organise, scale and communicate, and a team that knows what they are doing. Less manual, more automatic.
Here is an example:
Let’s say you own a tattoo studio in the city where work more than 6 artists. And not every client is the same hey … welcome to the service business world. So each person is assigned to a different artist, according to what they want, their style and expectations.
Well .. it seems that you will be receiving lots of Instagram DMs! What a nightmare. A system will make all that process easy, fast and without the need for you to be on top of it all the time.
How? With an online platform, a booking system and automatic email flows. If the three elements of this system are integrated and working towards the same goal, you will be gaining more than some free time mate!
The platforms we use and recommend
We are being real about this. We tried many platforms and the ones we are about to recommend to you are the ones we use for our business and for our clients. We tried them, we use them, and they work. No, sorry, they work AMAZING.
Shopify vs everything else
If Shopify was a person, we will be best friends. Shopify is like that buddy that has an answer to everything but is not going to give it to you unless you ask.
For those who never heard about Shopify before or know just a little bit about it, Shopify is an e-commerce platform used to build online stores. Online stores could be created with other platforms too, like WordPress, Wix or Squarespace, for example, but we love this one, for many reasons:
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Scalability. Shopify makes the scalable journey of a business easy and smooth. This means that if your business goes from an entry-level to a multinational company, you can adapt your online store in one day. We frequently see how people need to re-design their websites again and again as they grow their brands, but with Shopify sometimes you just need to increase the capacity of your store.
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Multi-platform selling. Shopify is perfect for selling across multiple channels, including Facebook, Instagram, Amazon and eBay, especially if you need to track 1 of one products (selling and shipping).
- Apps and plug-ins. Shopify has an incredible library of apps and third-party extensions to help businesses create internal systems and structures and therefore grow their sales.
We limited the reasons why we choose to work with Shopify to only three because let’s face it, we could write an essay about it! We would love to have a coffee and a quick chat with you if you are interested in the systems we create and which platforms we use.
Asana
Asana is basically what makes everything else work and flow. This cloud-based task manager is a real rockstar and even companies like Amazon, Google, Uber and of course, LoveLoop, use it.
In a nutshell, Asana allows businesses to manage, collaborate, communicate and organize their tasks and projects. Yep, we tried Google Calendar, e-mail files, levels and categories, WhatsApp group, Instagram group, Facebook groups, the kitchen group, and many many post-its on the desks, and nothing works as well as Asana.
Honestly, if there is one single con about Asana is that if the team doesn’t get it and doesn’t commit to it, it makes no point.
We use Asana to work in-house and also with our clients. Trust us, try it, you will love it.
Best things about Asana:
- Easy to use. Asana is intuitive, user-friendly and so beautiful that you actually want to log in and look at your tasks
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Integration. The platform integrates with almost everything! All the Google products, Microsoft, Dropbox, Canva … you name it. This means that Asana has all of the bases covered, as long as you do.
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Collaboration focused. This means that is designed for large teams, many clients, many customers and as many tasks and projects as you need. There is no limit when it comes to collaboration.
- Task Management. Is organized and efficient. The overview that it allows users to have on all tasks is extensive. It lets users prioritize tasks with ease and assigned them as well as creating real-time updates.
Klaviyo
E-mail flows and marketing automation are essential components of our systems and Klaviyo is the indisputable leader. This amazing platform helps us convert visitors into loyal customers and create a loop of growth.
How many times did you hear about E-mail marketing, marketing automation and SMS marketing? Although it may seem like a lot to incorporate, it is very easy with Klaviyo.
Adding E-mail flows into your business systems is essential. Think about it as a way of maintaining a fluent conversation with your customers. What can be better than that?
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Data collection. There is so much data that Klaviyo captures about each customer. From the products and product types that they’ve purchased to their activity on the site to the number of orders they’ve placed and how much they’ve spent. All of this amazing data is stored and available to design the E-mail flows.
- Sign-up forms. Klaviyo gives you the chance to incorporate sign-ups forms and pop-ups into your website. Sign-up forms are extremely important in helping to grow E-mail lists. We make sure that when potential customers land on your site, you have a way to get in touch with them.
Let’s connect
Nothing makes us happier than getting to know new people with great projects and awesome brands. Even if you are not there yet, we would love to hear from you! Get in touch today to schedule a free- 20 minutes connection call.