We bloggers are sometimes deep thinkers. For example, if pencils came with erasers at both ends, what would be the point?
Time to renovate your systems!
As the passionate and loving Leo season comes to an end, we migrate into a grounded and analytical Virgo season.
Ruled by Mercury, the planet of communication, transportation and technology, the earthy Virgo is all about achieving balance in your daily routines, finding magic in the small things and sharing knowledge with purpose and intention.
Virgo season starts on August 22 and ends on September 22. Take this time to look around, do your research and use this information to re-imagine what you are doing and kick things into high gear. You will also find yourself looking backwards to tie up loose ends from this year.
The perfect moment to think in a logical way about your structures, routines and systems.
Planetary influences this Virgo Season
Virgo season coincides with seven planets going retrograde, including Mercury.
You might be asking what retrograde really means. In a nutshell, retrograde is a period of time where a planet or celestial body appears to move backwards in the sky in relation to the Earth. The truth is they don’t really move backwards but because of their placements around Earth, it seems that they are taking a backwards spin through our sky. This phenomenon affects the ruling area of each celestial body and may impact every aspect of our lives, from our moods to our businesses.
Mercury retrograde
10 September 2022 - 2 October 2022
2022 comes with four periods of Mercury in retrograde and Virgo season brings us the third one. Mercury is the planet of transit and communication, so think about it as the rule over things like travel, deliveries, talks, conversations and contracts. As these areas may be affected, it is a good opportunity to design a contingency plan, do some data back-ups and fix loose ends in your business systems.
Jupiter retrograde
29 July 2022 - 24 November 2022
Jupiter is the planet that rules luck and fortunes, so although it is considered one of our least favourable retrogrades, it is very aligned with Venus season energy. This means that while we might feel our luck has run out, is a great moment to focus on reflection. Perennial optimism might not serve us well long-term, especially in business terms, so let’s use Venus season inspiration and add some healthy dose of realism into our systems and try to gain some balance.
Saturn Retrograde
5 June 2022 - 23 October 2022
Saturn is the planet of hard work, responsibility and discipline. The energy out of Saturn Retrograde is about rebellion, so it’s important to channel this in the right way.
Rather than removing discipline, which could make us lose motivation, try to take advantage of Virgo season and use your knowledge and gathered information to re-think and get inspired to take chances.
Uranus Retrograde
24 August 2022 - 23 January 2023
Uranus is in retrograde for nearly half of the year so thankfully this is one of the softest planetary movements. Being the planet of unpredictability rules innovation and intelligence.
When Uranus moves backward it’s electric and brings change-making energy. Instead of pushing for external, apparent, concrete change, you could be inspired to embrace rebellion and revolution in a more internal way.
Chiron Retrograde
July 19 to December 23, 2022
Chiron offers a great way to get rid of the emotional baggage we've been carrying. Although it may seem like a daunting transit, it will force us to finally deal with our issues and clear them out once and for all.
Chiron has a higher purpose than just making you wade through your trauma. Ultimately, you should expect a lot of healing and power you didn’t know you held on the other side.
How to incorporate Virgo energy into your projects
What a great moment to diagnose, prescribe, analyse and systemise your business for future health, vibrancy and service to others.
Go through those website reports and analytics, and see how your Social Media content is performing as well as your Google Ads if you are investing there. But hey, don’t let Virgo’s extreme perfectionism get in the middle and you. Take a deep breath and shift that energy into motivation and waterproof systems for your business.
Coaching
Virgo season is the perfect time to centre your attention on your business’s internal processes and routines. Take the time to analyse your systems and see what can be done to automate and run them more effectively.
Coaching sessions with Love Loop will give you a unique opportunity to evaluate your systems and make a plan to shift them. Which resources do you have and are you using them in an efficient way? Are you manually doing things that could be done automatically?
If you are feeling you don’t have enough time to focus on the important things and you feel stuck in the daily things of your business instead of working on the bigger picture, you probably need to pay attention to those systems that can change your way of doing things.
There is a way of systemising the operations, health and effectiveness of your business.
Websites
Time to fix all those loose ends!
We receive Virgo’s energy to look into all those tiny or big issues that our systems and websites are facing. Change the photos that aren’t really working, try new call-to-actions, fix those 404 errors and make sure all the links are working.
Love Loop creates websites for amazing businesses with the Shopify platform. You probably heard about it or perhaps not, but Shopify is well known for being easy to use and very user-friendly. This gives us the capability of creating customised websites that improve and create efficient systems for our clients. Using Apps and Plugins, we optimise our client’s processes to make them automatic and convert users into customers.
Branding
Think about Virgo as that energy of your business that says “I communicate with evidence and analysis of details”. Is this reflected in your branding?
Use Virgo’s gift of organisation and perfectionism to make those changes or improvements in your branding by focusing on details and making things look cleaner.
We think of branding as a key element for the success of the integrated systems we create for our clients. The identity of your business is how your customers connect with you and your vision. When this is organised, congruent, and visually appealing, it becomes easier for people to recognise you while they fall in love with your brand.
Email Marketing
According to a report done by Hub spot in 2022, email marketing remains one of the most important and effective ways for your business to connect with customers and build lasting relationships with them.
Our email marketing services keep you connected with your clients on a monthly basis. It gives you the opportunity to reach an already targeted audience and deliver more personal information about your brand. The benefits of email marketing allow you to nurture your relationships with the people who really care about your vision.
If you are already doing email marketing this is a good moment to take a look at your campaign reports and stats, analyse those numbers and see what can be done to reach your objectives.
Social Media
Do you have a strategy for social media? Although is a beautiful place to play and get creative, Virgo season brings us an opportunity to add some structure, systems and strategies to our content and social media platforms.
Which type of content is performing better? Which photo or video had the most views? And comments? Data is power and the planetary movement is telling us to focus on our analytical side to evolve.
Thank goodness it's Virgo season! Where the energy of Virgo resides, allows us the power to improve, figuring out what is wrong and how to make it better.
Fun Fact:
THERE ARE MORE TREES ON EARTH THAN STARS IN THE MILKY WAY
There are about three trillion trees on Planet Earth, and between 100-400 billion stars, approximately, in the galaxy.